Chocolate Box
The brand is child-focused, creating yummy chocolates in fun, eye-catching packaging for special events such as Easter or Halloween.
At the heart of the brand is a commitment to fun, creating magical experiences, and celebrating the simple joys of childhood events.
Finn’s Wonderland Box is aimed at the parent and child consumer market, focusing on a specific event: Easter or Halloween.
The individually wrapped chocolates come in a cardboard box that folds to create a lid, making it a magical childhood event treat.
This is a supermarket product.
The design is child-focused, featuring fun and eye-catching packaging of delicious chocolates for special events such as Easter. At the heart of the brand is a commitment to fun, creating magical experiences, and celebrating the simple joys of childhood.
‘Finn’s Wonderland’ is aimed at the parent-and-child consumer market, with a focus on Easter as a key seasonal event. The individually wrapped chocolates are packaged in a cardboard box that folds to form a lid, creating a magical treat for children and positioning it as a supermarket product.
For Finn’s chocolate, I designed an Alice in Wonderland-inspired Easter packaging that transported shoppers to a grand, welcoming entrance. Along with the packaging, I also created the Wonderland-themed logo and seamlessly integrated the existing Finn’s logo into it, ensuring both identities complemented each other beautifully. The box was adorned with playful typography, soft colours, and iconic elements from the beloved tale, all working together to spark curiosity and enchantment. Every detail, from the illustrations to the layout, enhanced the magical unboxing experience, transforming the special-edition chocolates into a memorable keepsake and charming collectible.
Adobe Illustrator: The characters of Alice in Wonderland were illustrated.
Adobe Photoshop: The background of the chocolate box was removed.